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IED Students
Turin
IED FOR FPT INDUSTRIAL PRODUCTS
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Turin
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The engine has been conceived and perceived not only as a generator of power but also as a brand ambassador, designed as a "means of communication" of the founding values and passions of the brand itself.
While a focus on the aesthetics of an engine is not common within the traditional powertrain industry, FPT Industrial, always seeking to innovate, has collaborated with the Turin campus of IED (European Institute of Design), the prestigious school, founded in 1966, operating in the field of training and research in the disciplines of Design, Fashion, Visual Arts and Communication, to create cutting-edge powertrain engines with a unique, artistic design that is balanced with function and efficiency.
While a focus on the aesthetics of an engine is not common within the traditional powertrain industry, FPT Industrial, always seeking to innovate, has collaborated with the Turin campus of IED (European Institute of Design), the prestigious school, founded in 1966, operating in the field of training and research in the disciplines of Design, Fashion, Visual Arts and Communication, to create cutting-edge powertrain engines with a unique, artistic design that is balanced with function and efficiency.
Making of
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THE CREATIVITY OF IED FOR FPT INDUSTRIAL PRODUCTS
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