In difficult times, the working side of Italy shows its best face. We are proud to contribute with our engines, which never stopped and are at the heart of the relaunch and overcoming the challenges of tomorrow. Watch the video for Italy here, accompanied by the notes of “Preludio”, the FPT Industrial sound identity created by Giorgio Moroder, in a special and emotional version.
On the other hand, watch the video dedicated to the relaunch here.
Conceived and scripted like a long TV commercial, the video for Italy highlights the faces of those people who, during the lockdown, guaranteed the continuity of operations and essential services on board FPT Industrial powered motorized vehicles: agriculture, transport, emergency services and law enforcement. A message of unity and hope for the future, made even more effective by the “Preludio” melody by Giorgio Moroder.
The video dedicated to the relaunch, on the other hand, shows how operations have resumed in the FPT Industrial plants and all the measures adopted in order to allow the employees to work in complete safety, in observance of the distances and standards, but with an unchanged team spirit that has always characterized a winning brand like FPT Industrial.
#PoweredbyFPT #movingforwardtogether